The CRM the big names would build if they sold homes
Trove matches the leading CRMs feature for feature, adds everything a manufactured home dealer needs (inventory, financing, contracts, payments, commissions, delivery and warranty), and charges one flat price no matter how many people are on your team.
Trusted by manufactured & modular home dealers
Best-in-class CRM
The features you'd expect from the leading CRMs, with nothing left out.
- Gmail & Outlook sync with open tracking
- Automatic lead source & UTM tracking
- Automated text & email follow-ups
- Pipelines, tasks, round-robin & reporting
Flat pricing, unlimited users
One flat monthly price for your whole team, with e-sign and payments included and no onboarding fee.
- Unlimited users, no per-seat fees
- No per-contact pricing
- E-signature & payments included
- Setup, import & training included
Built for manufactured homes
The parts of a home sale that generic CRMs leave to spreadsheets and paper.
- Inventory with per-deal gross profit
- Salesperson commission tracking
- Credit applications for MH lenders
- Contracts prefilled from the deal & e-signed
- Delivery & warranty pipelines
Ready for dealers on day one
No agency, no consultant, no blank workspace to configure.
- Your factories' homes loaded for you
- Dealer follow-up template library
- Ask Trove AI drafts replies & builds reports
- Your website and CRM, already connected
Per-seat pricing adds up. Trove doesn't.
Most CRMs charge for every user, then add e-signature, texting and payments on top. Trove CRM is $500/mo with unlimited users and all of that included. Pick your team size to compare.
| Option | Pricing model | 10 users / month | Still extra | |
|---|---|---|---|---|
| Trove · Pro CRM | Flat · unlimited users | $500 Standard CRM $250 | Nothing: e-sign, payments, texting & setup included | Trove CRM → |
| HubSpot Sales Hub Professional + Marketing Hub Professional | Per user | $2,000–$2,340 + onboarding fees | SMS add-on | Compare → |
| GoHighLevel Starter (up to 3 locations) with typical usage | Flat + usage | $481–$954 | Agency setup, management & usage markup | Compare → |
| monday CRM monday CRM Pro | Per user | $280–$410 | Texting integration | Compare → |
| Salesforce Sales Cloud Pro Suite | Per user | $1,300–$1,450 | Texting (AppExchange or Digital Engagement) · AI (Agentforce for Sales) · Implementation partner | Compare → |
| ActiveCampaign Pro + extra users + Pipelines + SMS | Per user | $548–$718 | Invoicing | Compare → |
| MHCRM Retail Edition | Flat | $300–$450 | MHCRM subscription · Invoicing & payments | Compare → |
Feature by feature
Everything in the Trove column is part of one platform.
Capability | Trove 15 of 15 included | HubSpot 4 of 15 included | GoHighLevel 7 of 15 included | monday CRM 3 of 15 included | Salesforce 2 of 15 included | ActiveCampaign 3 of 15 included | MHCRM 3 of 15 included |
|---|---|---|---|---|---|---|---|
| Sales & communication | |||||||
Gmail & Outlook email sync | Included | Included | Included | Included | Included | Limited | Included |
Automatic lead source tracking | Included | Included | Included | Limited | Included | Included | Limited |
Two-way texting | Included | Paid add-on | Included | Paid add-on | Paid add-on | Paid add-on | Limited |
Email & text automations | Included | Included | Included | Included | Limited | Included | Included |
AI assistant | Included | Included | Paid add-on | Included | Paid add-on | Included | Not advertised |
| Closing the deal | |||||||
E-signature built in | Included | Limited | Included | Limited | Paid add-on | Paid add-on | Not advertised |
Invoices & online payments | Included | Limited | Included | Limited | Paid add-on | Limited | Not advertised |
Credit applications for MH lenders | Included | Not included | Not included | Not included | Not included | Not included | Not advertised |
Deal profit & commission tracking | Included | Not included | Not included | Not included | Not included | Not included | Not advertised |
| Homes & website | |||||||
Factory catalog & home inventory | With website | Not included | Not included | Not included | Not included | Not included | Not advertised |
Design studio & instant quotes | With website | Not included | Not included | Not included | Not included | Not included | Not advertised |
Property mapping & site work | With website | Not included | Not included | Not included | Not included | Not included | Not advertised |
Dealer website | With website | Paid add-on | Limited | Not included | Not included | Limited | Not advertised |
| Pricing & service | |||||||
Unlimited users, flat price | Included | Not included | Included | Not included | Not included | Not included | Not advertised |
Done-for-you setup & training | Included | Paid add-on | Not included | Not included | Paid add-on | Not included | Included |
Competitor prices are list prices from each vendor's public pricing page, a dated third-party guide, or a typical quoted price where the vendor doesn't publish one, observed October 2026, for the team size shown. Prices change; check the vendor for a current quote. Product names are trademarks of their owners.
Head to head
The full comparison for each CRM: where Trove wins, what it's good at, and the cost for your team size.
Trove vs HubSpot
HubSpot is a great CRM for software companies. Trove is built for selling homes.
Full comparisonTrove vs GoHighLevel
GoHighLevel gives agencies a toolkit. Trove gives dealers a finished system.
Full comparisonTrove vs monday CRM
monday CRM organizes work. Trove sells homes, from the website to delivery.
Full comparisonTrove vs Salesforce
Salesforce can be built to do anything. Trove already does what a dealership needs.
Full comparisonTrove vs ActiveCampaign
ActiveCampaign sends great emails. Trove runs the whole deal.
Full comparisonTrove vs MHCRM
MHCRM nurtures leads. Trove covers the whole sale, from your website to delivery.
Full comparisonQuestions about switching
See it side by side with what you use today
Bring your current CRM to a demo. We'll show you exactly what Trove replaces and what it would cost, and we'll import your contacts and deals for you.
Get started with Trove
Bolster your sales & product team with Trove