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Trove vs Salesforce

Salesforce can be built to do anything. Trove already does what a dealership needs.

Salesforce Sales Cloud is the most configurable CRM there is, and the most work to set up. The Pro Suite adds quoting and forecasting, but texting, e-signature, payments and a website are separate products or AppExchange apps, usually set up by a consultant.

Why dealers choose Trove over Salesforce

1

One flat price, however big the team

Salesforce charges per user, per month, billed annually. Trove CRM is one flat monthly price with unlimited users, so seasonal staff and new hires cost nothing extra.

2

No consultant required

Trove comes configured for a home dealership: pipelines, intake, documents and automations. Our team sets it up and trains your staff at no extra cost.

3

Everything in one plan

Texting, e-signature, payments, credit applications and AI are all included in Trove Pro CRM. With Salesforce, each is its own add-on, app or vendor.

4

Homes are the product

Floor plans, options, inventory, design studio and property mapping are built into Trove. Salesforce would need custom objects and development to model them.

To be fair, Salesforce is good at:
  • Extremely configurable, with a huge ecosystem
  • Strong forecasting and reporting for large teams
  • Scales to enterprise organizations

What it costs as your team grows

Salesforce's published prices against Trove CRM. Pick your team size: Trove's price doesn't change.

Sales team size
Salesforce · 10-person team

Sales Cloud Pro Suite

  • Sales Cloud Pro Suite
    $100/user × 10 users · $100/user/month, billed annually only
    $1,000/mo
  • DocuSign eSignature
    $30–$45/user × 10 users · Standard to Business Pro, annual plan billed monthly
    $300–$450/mo
  • Texting (AppExchange or Digital Engagement)
    Extra
  • AI (Agentforce for Sales)
    Add-on for Core ($195/user/mo) and above
    From $125/user
  • Implementation partner
    Varies
Published costs$1,300–$1,450/mo
+ Texting (AppExchange or Digital Engagement) · AI (Agentforce for Sales) · Implementation partner
Trove · unlimited users

Pro CRM

  • Unlimited users: every salesperson, manager and admin
  • Email sync, two-way texting, automations and reporting
  • Credit applications, documents & e-signature
  • Invoices, deposits and online payments
  • Profit and commission tracking
  • Ask Trove AI assistant
  • Setup, data import and 1:1 training
Any number of users$500/mo
Standard CRM $250/mo · no onboarding fee · standard payment processing fees apply
At least $800/mo less than Salesforce for 10 users

Feature by feature

The tools a manufactured home dealer uses every day.

IncludedWith websiteLimitedPaid add-onNot includedNot advertised
Capability
Trove
15 of 15 included
Salesforce
2 of 15 included
Sales & communication
Gmail & Outlook email sync
IncludedIncluded
Automatic lead source tracking
IncludedIncluded
Two-way texting
IncludedPaid add-on
Email & text automations
IncludedLimited
AI assistant
IncludedPaid add-on
Closing the deal
E-signature built in
IncludedPaid add-on
Invoices & online payments
IncludedPaid add-on
Credit applications for MH lenders
IncludedNot included
Deal profit & commission tracking
IncludedNot included
Homes & website
Factory catalog & home inventory
With websiteNot included
Design studio & instant quotes
With websiteNot included
Property mapping & site work
With websiteNot included
Dealer website
With websiteNot included
Pricing & service
Unlimited users, flat price
IncludedNot included
Done-for-you setup & training
IncludedPaid add-on

Competitor prices are list prices from each vendor's public pricing page, a dated third-party guide, or a typical quoted price where the vendor doesn't publish one, observed October 2026, for the team size shown. Prices change; check the vendor for a current quote. Product names are trademarks of their owners.

Questions about switching

Switching is easier than you think

We import your contacts and deals, set up your pipelines and automations, and train your team, all included.

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